Linda Yaccarino makes announcement amid exodus of advertisers from the platform.
X, previously Twitter, added greater than 10 million customers in December, the social media platform’s chief govt has mentioned.
CEO Linda Yaccarino made the announcement in a submit on X on Thursday amid an exodus of advertisers from the platform over disinformation and hate speech considerations.
Yaccarino didn’t elaborate on what number of of these had been paying customers and the way the quantity in contrast with a median month.
Main manufacturers together with Apple, Disney, IBM and Lions Gate Leisure have left the platform in current months amid claims the platform and billionaire proprietor Elon Musk have inspired anti-Semitism.
Musk attracted a storm of criticism final month after endorsing a submit accusing Jewish folks of stoking hatred towards whites and supporting immigration by “hordes of minorities”.
X has denied stoking anti-Semitism and final month filed a lawsuit towards Media Issues, a liberal activist group, over a report that mentioned advertisements for main manufacturers comparable to Apple have run beside content material that “touts Adolf Hitler and his Nazi Party”.
Media Issues described the lawsuit as “frivolous” and geared toward bullying the platform’s critics into silence.
Musk, who purchased Twitter for $44bn final 12 months, final week accused firms fleeing the platform of making an attempt to blackmail him, telling advertisers: “Go f**k yourself.”
The New York Instances reported final month that inner firm information indicated that X might lose as a lot as $75m in promoting income by the tip of the 12 months because of falling promoting revenues.
Greater than 10 million folks have signed up for X thus far this December! pic.twitter.com/sW8cN2xM0Y
— Linda Yaccarino (@lindayaX) December 8, 2023
